Business Development for Villa San Michele, Capri

Johan works with the positioning and targeted marketing activities for Villa San Michele, an important historic attraction and venue in the island of Capri.

Villa San Michele in Capri, Italy

The project consists in re-positioning of the attraction and targeted market activities such as B2B meetings and fair representations. In line with the Villa´s identity we also deliver digital commercialization in B2B and B2C channels and communication within the MICE segment.